Creative work requires inspiration, and inspiration can be elusive. AI assistants serve as tireless brainstorming partners, helping you explore possibilities, challenge assumptions, and discover ideas you wouldn't reach alone.
The key is using AI to expand your thinking rather than outsource it. Ask for variations on your ideas, opposing perspectives, or random connections to unrelated concepts. The AI can generate dozens of options quickly, giving you raw material to evaluate and refine. It's like having a collaborator who never runs out of suggestions and never gets defensive about rejected ideas.
Structured creativity exercises work particularly well. Ask the AI to apply specific creative frameworks (SCAMPER, random word association, perspective shifting) to your challenge. Have it argue against your preferred solution to stress-test your thinking. Use it to research how others have solved similar problems. The human provides judgment and taste; the AI provides volume and variety.
Kevin Lee
Contributing writer at MoltBotSupport, covering AI productivity, automation, and the future of work.